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Incontro, partner to Food Spaces, came to us looking for brand identity design representing its specialty in fine Italian cuisine for their food truck.
They wanted to steer clear of the traditional, "naff" caricature of Italian cuisine and instead showcase the elegance of the country.
We gave Incontro a confident, contemporary logo to reflect its modern taken on traditional Italian classics. Instead of going for the classic tri colour of the Italian flag we opted for a deep navy colour palette to represent Italy's undying love of fashion and style.
