Food Spaces is a flexible, adaptable food truck for event with the flexibility to feature any one of 6 types of cuisines at different events. The food offerings change based on requirements of each event.
Food Spaces wanted a clear, fun, enthusiastic identity that would work well beside each of its diverse food offerings.
We used a simple yet bold typeface for Food Spaces that we felt would work well now matter what partner is serving up the grub on the food truck. We also decided to border the logo to keep a separation between the two coexisting brands and act as a Food Space stamp of approval that customers can look out for at events.